What Drives Employees to Participate in Corporate Volunteering

What Drives Employees to Participate in Corporate Volunteering.

Corporate volunteering or employee volunteering, is a fantastic initiative that encourages companies to support their employees in giving back to the community. It not only allows employees to positively impact society but also helps them develop new skills such as leadership, self-awareness, and improved collaboration among teams.

Corporate volunteering is becoming increasingly important for companies as it helps attract and retain talented employees. It plays a crucial role in articulating the company's mission and vision for a better world. So, if you want to encourage and motivate your employees to participate in corporate volunteering, it's essential to understand what drives them. This blog will delve into the driving factors behind employee participation in corporate volunteering.

Intrinsic Motivators

Employees are more likely to take part in employee volunteering when they feel a deep, personal connection to the cause. This intrinsic motivation can stem from their values and beliefs, a genuine desire to create social impact, and the fulfillment and purpose it brings.

Now, how can you instill this motivation?.

  • Start by creating a culture that values volunteering. Highlight the impact of their efforts, not just within the company, but on the community as a whole.

  • Organize team-building activities centered around volunteering. This could be a tree-planting day, a visit to a local shelter, a charity run, or offering paid time off for volunteering. Make it fun and fulfilling.

  • Encourage employees to share their volunteering experiences. This could be through a company newsletter or a dedicated section on your intranet.

Remember, when your employees see that their work has a positive impact, it gives them a sense of purpose.

Extrinsic Motivators

Employees often show more enthusiasm when participating in CSR employee volunteering activities if they can benefit from certain extrinsic motivators. These motivators can include recognition and rewards, corporate culture and leadership support, and opportunities for skill development.

Who doesn't love a pat on the back for a job well done? Employees crave recognition and rewards and let's face it; they deserve it. It validates their efforts and makes them feel appreciated. Also, employees are always looking to enhance their skills, and by engaging in volunteering, they can learn new things and gain valuable experience.

Now, how can you, as a company, instill this motivation?

  • Start by recognizing and rewarding volunteering efforts. This could be through an ‘Employee of the Month’ initiative or a ‘Volunteer Spotlight’ in your company newsletter or magazine.

  • Foster a corporate culture that supports volunteering. Encourage leaders to lead by example. They could participate in volunteering activities and share their experiences.

  • Finally, tie volunteering to skill development. Organize activities that allow employees to learn new skills. This could be a workshop on sustainable living or a seminar on leadership skills.

These activities can effectively encourage your employees to engage in corporate volunteering with enthusiasm and dedication.

Characteristics of the Volunteering Program

The design, purpose, and support of your corporate volunteering program are pivotal for driving employee participation. When the program is well-coordinated with clear objectives aligned with their values and goals, employees are inclined to participate.

A strong purpose behind the volunteer activities fosters a sense of connection to something impactful. Additionally, when employees see that the program is fully supported by the company, they are more motivated to get involved and give their time and effort wholeheartedly.

Click to learn how to create a successful employee volunteer program


In conclusion, corporate volunteering is a powerful tool that not only benefits society but also fosters a sense of purpose and camaraderie among employees. It’s a win-win situation for all involved.

If you are looking for a CSR employee volunteering program, remember that SoulAce is your trusted partner. We will work closely with you to tailor volunteering programs that align with CSR employeeyour unique needs. Our dedicated software platform for Employee Volunteering is customizable to ensure a seamless experience. Ready to make a difference? Connect with us today and let’s create a positive impact together!